Missing <title> tag
The <title> is the headline of your page in search results and browser tabs. Without it, search engines invent one for you.
What it is
This check flags content pages with no <title> element in the <head>.
Why it matters for SEO
The title tag is a primary ranking and click-through factor. A missing title means a generated, often poor snippet and lost relevance.
Example
<head>
<!-- no title element -->
</head>
How to fix
- Add a unique, descriptive
<title>to every page. - Lead with the primary keyword; keep it about 50-60 characters.
- Make each title distinct across the site.
- Re-crawl to confirm every page has a title.