Poor CLS
CLS measures how much the page jumps as it loads. High CLS makes pages feel unstable and causes misclicks.
What it is
This check flags pages with a Cumulative Layout Shift above the recommended threshold (good is under 0.1).
Why it matters for SEO
CLS is a Core Web Vital and ranking signal; visual instability frustrates users and hurts conversions.
Example
CLS - 0.32 (good: < 0.1)
How to fix
- Set explicit width/height (or aspect-ratio) on images and embeds.
- Reserve space for ads, banners, and late-loading content.
- Avoid inserting content above existing content; preload fonts.
- Re-test after changes.