Audit, fix, and grow your search visibility
Crawl your whole site, surface every technical SEO issue, and get AI-guided fixes — all in one workspace.
Everything you need to rank
From crawl to fix, Soap covers the full technical SEO workflow.
Full-site crawling
Crawl thousands of pages and capture every link, redirect, and resource in one pass.
Issue detection
Catch broken links, missing metadata, slow pages, and hundreds of other checks automatically.
AI recommendations
Get prioritized, actionable fixes and chat with an assistant that knows your audit.
Structured data
Generate ready-to-paste JSON-LD schema for the pages that are missing it.
Core Web Vitals
Track LCP, CLS, and INP alongside real analytics for every page you own.
Link & structure explorer
Visualize internal linking and site depth to find orphaned and over-deep pages.
Privacy-friendly analytics
First-party, cookie-free analytics with real-user Core Web Vitals, top pages, and geography — no third-party scripts.
From URL to fixes in three steps
No setup headaches — point Soap at your site and start improving.
Add your site
Create a project, verify your domain, and set how deep to crawl.
Crawl & audit
Soap crawls every page and runs 47 checks across 7 categories, scoring each one.
Fix & track
Get AI-prioritized fixes, export reports, and watch your score climb over time.
What every audit checks
Every crawled page is graded across seven categories — from crawlability to Core Web Vitals to AI-answer readiness.
Crawlability and indexing health across your whole domain.
HTTPS & SSL, redirect chains, broken internal links, sitemap & robots.txt, canonical & hreflang, indexability
The on-page tags search engines read first.
Title tags, meta descriptions, H1 headings, image alt text
Content quality, depth, and uniqueness signals.
Thin content, duplicate & near-duplicate pages, structured data coverage
Real-world speed and stability metrics per page.
Core Web Vitals (LCP, CLS, INP), page weight
The carbon footprint and efficiency of each page.
Page weight budget, request count, uncompressed assets
Signals that help generative engines trust and cite your content.
Author & attribution, published & updated dates
Readiness to win answer boxes and AI citations.
Question-style headings, FAQ schema
Built for ongoing SEO
A single audit is a snapshot. Soap is built for the work that comes after.
Scheduled audits
Re-audit automatically on a schedule and catch regressions before they cost you traffic.
History & trends
Track scores and site structure over time with visual trend charts.
Compare audits
Diff any two audits to see exactly what changed since a baseline.
Exports & reports
Download page data as CSV and share recommendation reports as PDF.
AI assistant
Chat with an assistant grounded in your own audit data for instant, specific answers.
MCP server
Connect Claude, Cursor, and other AI tools directly to your audits over MCP.
Frequently asked questions
What does Soap check?
47 automated checks across technical SEO, on-page, content, performance, eco, GEO, and AEO — scored per page and per category.
How does the AI help?
It prioritizes fixes, explains each issue in plain language, generates ready-to-paste structured data, and answers questions about your audit.
Can I schedule recurring audits?
Yes. Run audits automatically on a schedule and get notified when something regresses.
Which languages are supported?
The interface is available in English, French, Spanish, German, and Italian, and follows your browser language automatically.
Can I connect my own AI tools?
Yes. Soap exposes a secure MCP server so tools like Claude and Cursor can query your projects and audits.
Do you measure real performance?
Yes. Soap tracks Core Web Vitals (LCP, CLS, INP) and page weight, alongside real visitor analytics.
Ready to improve your SEO?
Run your first audit in minutes and see exactly what to fix next.